Area Sales Manager

Responsible for achieving business objectives, maintaining a continuous growth of sales in the countries assigned through the development, management, training and motivation to all distributors/dealers and direct accounts in Police, Fire and Ambulance, and HD markets within the assigned regions subject to changes according to Management strategy.  
Principal Responsibilities and Essential Functions. 
1. Responsible for the sales of Company products to Police, Fire & Ambulance and HD markets in assigned region and for the definition of a sales strategy in accordance with the needs of the company and the market.
2. Investigate the opportunities to increase market share in the countries assigned through meetings and interviews with key members. 
3. Develop and implement a Strategic Plan for the procurement of new distributors within the assigned region. 
4. Participate in the definition of a comprehensive plan and work schedule of activities to trade shows, solicitations, training programs, advertising, and market development. 
5. Deal with all aspects of order procurement and processing such as price quotations, customer orders, follow up of the production orders/supplies, letter of credits and payment guarantees if necessary.  
6. Ascertain and qualify leads relating to trade area, market share and product compatibility for possible distribution.
 7. Ensures each element of distribution receives the appropriate supervision motivation and training to facilitate sales growth.       
A – Monitors and reports the individual performances of each entity within the distribution channels.       
B – Recognizes and develops talents of each and conducts annual appraisals.
C – Complies with and communicates Corporate Standard Policies and Procedures together with business unit procedures in force to all parties involved in A’s distribution channel and ensure compliance.
8. Provides management with weekly and monthly reports which clearly documents each week/month activity as well as provide management with monthly forecasts, objectives reports, market conditions, competitive updates, annual operative and strategic sales plans 
9. Maintain as high a level of profitability as possible. 
10. Investigate potential product lines to augment ours, investigate competitive market conditions and market trends on a regular basis and develop business plans for new products. Coordinate with the Marketing Manager the introduction and obsolescence of products. Provide market intelligence (TAM, market size, competition,…)
11. Attend educational courses deemed instrumental to job description above.
12. Complete special projects as assigned.

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